CGI Animation for Product Launch Campaign

Morphe Brushes

Overview
SIMULATED was commissioned by Design Army to create three CGI animation videos for Morphe's new Reinvented brush campaign. The videos highlight the innovative silver ion technology of the bristles. Showcasing microscopic views of the ingredients and components, our studio executed a realistic 3D animation focusing on the product's cutting-edge features.

CGI

Direction

Production

Credits
Mandy Stoller, director, led a team of global 3D artists to create a 9 second teaser, 15 second product feature, and 30 second full campaign video.

Director: Mandy Stoller, Jon Paterson, Peter Rosa
CGI Studio: Simulated Studio, End Frame Studio
Creative Agency: Design Army
Editing: Shellac